Help with 1st Landing Page for Auto Dealership (Example Included)

[RomanHarris]

Hey guys,

My names Roman, I'm just getting started in the pay per call space. This is my first time making a landing page and I was hoping for some insight on how I can improve before running my first campaign.

I have a direct buyer lined up for these subprime financing calls, and I'm running on a lean budget to start, so it would be very helpful to increase my chances of profitability off the rip.

For more context, I am running a test of multiple UGC type ads on Facebook (mobile only) that would be sent to this page.

https://drive.google.com/file/d/1PF3rxfkMV7dto6icivMJ76A2tS03zAv4/view?usp=sharing

Thanks,
Roman

 

[Oscar]

Hey Roman, solid landing page! the only thing I’d change here is the purple text because it doesn’t match well with dark background. it makes it difficult to see as a user. Try a darker shade of green to work well with your CTA button. If you still dont like the look, try dark orange. You most likely need to change all purple icons and logo also to maintain the color theme.

I’m curious, what did you use to build this landing page as I’m currently exploring ways to build mine also.

Btw im Oscar, im new to this space but i’ve been doing Google Ads professionally for years, so nice to e-meet you!

 

[callmemaximillian]

Hi Roman,
Your landing page looks quite persuasive for subprime financing.

To really dial things in, could you tell me a bit about the UGC creatives you're using in your Facebook ads?

Have you considered creating a second, slightly different landing page to A/B test which one converts better with your ad traffic?

Also, implementing a tool like Hotjar or Microsoft Clarity to analyze user behavior on your landing page could provide invaluable insights. What do you think about giving those a try?