The Pay Per Call Report: June 4, 2021

This week's episode of Ringba's "Pay Per Call Report" for June 4, 2021 featuring market data and industry insights provided by OfferVault.

Top Categories
For the eighth consecutive week, Home Services claimed the number one spot on the top categories list, outranking the second place position by 247.99%. Legal continues to claim the second position holding firm, while Insurance falls behind the top two categories. Financial services overtakes Personal insurance this week for the fourth spot.

Top Pay Per Call Categories for June 4 2021.png

Top Offers
Addiction Marketing Specialist jumps from last week’s third position on the top offers list to claim the top spot on the top offers list. While Netfly claims the second top offer position, Aragon Advertising falls from the top spot to the third position. No ties this week, HyperTarget Marketing jumped up to the fourth spot closely following Aragon Advertising. BrokerCalls nips at HyperTarget Marketing’s heels as it takes the fifth spot.

Top Pay Per Call Offers for June 4 2021.png

Top Networks
HyperTarget Marketing holds strong in the number one spot for our top networks list. In the second position, Lead Smart is only a few percentage points from first place.

Aragon Advertising struggles to keep up with the top two networks. MarketCall remains in the fourth spot, and Digital Market Media jumps up to the fifth position.

This week, all top 5 pay per call networks are Ringba customers.

We’d like to thank our friends over at OfferVault for providing us with up to the minute market data and helping us analyze the latest changes in the pay per call industry.

Top Pay Per Call Networks for June 4 2021.png

Pay Per Call Trends
For more market insights, we turn to our industry expert, Dave Mamane, Founder and CEO of WeCall.

“Dave, how are you taking advantage of cross selling opportunities while maintaining the quality of the leads for your buyers?”

"In today's world, we are largely data aggregators. Collecting data and generating sales can be quite expensive. So, cross selling is a terrific opportunity to increase the monetization of your ad spend and increasing your overall margins in ROI. Use verticals that have similar demographics where you can repurpose that data. Using products like Ringba's instant caller profile and data enrichment will allow you to potentially even contact those customers using different methods like email and SMS, it obviously has to be compliant, and you need authorization to do that, but there is certainly opportunities for monetization by repurposing the data from one vertical to another. This can be the difference between a successful campaign and a not so successful campaign. Get the maximum out of your ad spend, this will ultimately lead to your own success."​
- Dave Mamane, Founder and CEO of WeCall​
For the full clip, skip to 2:45 in the video.

Pay Per Call Opportunities
Total Home Protection, a top rated home warranty company that received the 2021 Best in service award by home warranty reviews is looking for inbound sales calls. If you are interested in working with Total Home Protection, please reach out to your representative or for further details.

Xanadu Marketing is looking for certified call buyers for the following verticals: Homeowner Insurance, Home Security, Cable and Internet, Home Warranty, Credit Repair, Auto Insurance. If you are interested in working with Xanadu Marketing, please reach out to your representative or for further details.

Pay Per Call Careers
Ringba is looking for more sales people to join our amazing team. No industry experience or college degree required, just a positive attitude, a desire to learn, and the willingness to put clients first at all times. Our sales people can make unlimited commissions, travel the world, and have the freedom to work from anywhere they want. Interested? Email to learn more.

Thank you for watching this week’s episode of “The Pay Per Call Report” and a big thank you to our friends over at OfferVault for providing us with up to the minute market data and helping us analyze the top pay per call trends. Be sure to tune in every Friday afternoon and subscribe to our YouTube channel to stay on top of changes in the industry. If you are a Ringba customer and would like to be featured on the show, please contact your representative for more information.
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